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The Marketing Department

Welcome to The Department of Marketing, an AACSB-accredited program. Our rigorous academic programs and applied project work, coupled with the original research produced by our faculty, prepare students for professional careers in the growing fields of brand management, digital marketing, retailing management, advertising, and sales.


Chair’s Welcome:

Welcome to the Department of Marketing! Marketing is an exciting and constantly changing field of study that offers a wide variety of rewarding career opportunities. Marketing is more than just advertising.  Marketing creates demand for goods and services by providing solutions to customer needs and creating value for both customer and firm. 

Every organization in every industry worldwide uses marketing. In the competitive world of business, whether a firm survives and thrives depends on how well it implements marketing strategy. As a result, there is a growing need for business professionals with a well-rounded knowledge of every aspect of marketing, as well as expertise in specialized marketing tools and techniques.

- Hong Yuan, Ph.D. | Chair, Department of Marketing

Read Full Welcome Message 


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Academic Programs

Learn about our innovative programs.

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Student Resources

Access valuable academic planning and career tools.

 

Scholarships

The following list of scholarships was created by donations from individuals and organizations for students of the College of Business (COB). The FAU Foundation and the Dean's Office administer the scholarships once per year at the start of the Fall Semester. Some scholarships are made from the interest accrued on endowed funds. The scholarships may be expendable or endowments. Therefore, each scholarship fund is reviewed and awarded on a case by case basis. To apply, select the red application button to the right. Awards to scholarship recipients are received in writing approximately one month after the application window closes.

Marketing Department Scholarships

College of Business Scholarships

FAU Scholarships

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Contact Us

Dr. Hong Yuan

Department of Marketing

Dr. Hong Yuan, Chair
777 Glades Road
Boca Raton, FL 33431
email: yuanh@fau.edu
p: (561) 297-3639
office: FL 201

Eileen Acello

Department of Marketing Internships

Eileen Acello, Instructor
email: eacello@fau.edu
p: 561-297-4689

Internship contact for companies seeking Marketing interns, or students wanting to find an internship or earn course credit for an internship.

Accreditation & Rankings

Logo Financial Times

 

Executive Education Professional Development Programs

No. 1 in Florida and No. 2 in the U.S.

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Best MBA in Sport Management

Top-10 in the world according to SportBusiness

AACSB Accredited Logo

AACSB Accreditation

Proud member of AACSB, the premier accreditation agency for business schools

Logo for U.S. News & World Report Business Programs

Best Part-Time MBA

Ranked among the best part-time MBA programs

Logo for U.S. News & World Report Part-time MBA Programs

Best Part-Time MBA

Ranked among the best part-time MBA programs

Logo for Princeton Review Entrepreneur - FAU is Top 50 in Entrepreneurship

Top-50 in Entrepreneurship

Third consecutive ranking from The Princeton Review

Best International Business Undergrad Program

Best International Business

No. 22 undergrad. by U.S. News & World Report

Best Online Bachelor's in Business

Best Online Bachelor's in Business

No. 44 for best online bachelor's in business

ACTA Oases of Excellence

ACTA Oases of Excellence

Phil Smith, Adams, and Madden Centers named ACTA Oases of Excellence

Rankings Page
Florida Atlantic Marketing

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