Achievements
Behavioral Insights Lab: Milestones and Impact
The Behavioral Insights Lab (BIL) has rapidly grown into a prominent hub for behavioral science research, innovation, and experiential learning at Florida Atlantic University.
Initial Funding & Development:
Highlighting the critical steps taken to establish the lab's physical and financial footing, emphasizing institutional support and resource development.
- The BIL secured a significant $185,000 tech fee grant under the leadership of Dr. Melanie Lorenz to successfully build the physical lab on the Davie campus.
Research and Academic Output:
Focused on the lab's core function: generating knowledge in behavioral science.
- Research Portfolio: 10 completed or ongoing research studies across diverse and relevant academic domains:
- Consumer Behavior
- Entrepreneurship
- Advertising
- Research Methodology
- Capacity & Infrastructure: Maintaining 268 active research accounts, providing the technological backbone for continuous academic exploration.
- A total of 810 total credits granted to students participated in research activities.
Student & Classroom Engagement:
Focused on the lab's role in pedagogy and student career readiness.
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Student Research Credits: 810 total credits granted to students, reflecting substantial, hands-on participation in research activities.
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Curriculum Integration: Successful integration of the lab into 8 MAR3023 courses, offering structured, credit-bearing experiential learning.
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Skills Development: Student participant numbers continue to grow as more core classes are added, driving the planned expansion of technology-driven learning experiences to give students a competitive skills advantage.
Goals for Future Growth:
The BIL is committed to scaling its impact across research production and student education:
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Enhance Student Pipeline: Focus on increasing the number of student research participants and integrating more core undergraduate courses into the research process to strengthen experiential learning.
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Expand Research Volume: Launch more research studies each semester, including collaborative projects designed to attract student participation.
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Faculty Success: Actively supporting faculty in publishing strategically relevant and innovative studies in high-impact journals.
Contact us using the email below for any requests, questions, ideas, or inquiries about the lab: