Newsroom Listing - Marketing
FAU Students Explore Merchandising On-site: Office Depot, Trader Joe’s and Total Wine
After nearly a decade, the Contemporary Merchandising course reemerged in Florida Atlantic’s Marketing electives in spring 2025 with a reimagined curriculum designed to reflect the rapidly evolving retail landscape.
Florida Atlantic AMA Awarded at International Collegiate Conference
Eight Florida Atlantic students brought home multiple honors from the American Marketing Association (AMA) 2025 International Collegiate Conference in New Orleans. The event brought together more than 1,600 marketing students from over 350 college chapters across the U.S., Puerto Rico, and Canada.
Marketing Student Lands Scholarship for New York City Advertising Conference
Senior marketing student Prisca Paul won a once in a lifetime opportunity to represent Florida Atlantic University at a prestigious week-long student conference in New York City, hosted by the American Advertising Federation (AAF) in New York City.
FAU’s College of Business Hosts Official Unveiling of Marketing Office Suite Honoring Emeritus Professor Eric Shaw
Florida Atlantic University’s College of Business recently hosted a ribbon cutting ceremony to celebrate the official naming of the marketing department office in honor of emeritus professor Eric Shaw, Ph.D., commemorating his unwavering dedication and significant impact on the university.
COB Marketing Department Launches Inaugural Executive Advisory Board
Six prestigious South Florida business leaders joined Florida Atlantic University’s College of Business's Marketing department executive advisory board as the department strives to strengthen its curriculum and competitive edge in the modern business world.
FAU AMA Marks Historic Success In Marketing Research Case Competition
Florida Atlantic University’s (FAU) American Marketing Association (AMA) Case Competition team has once again demonstrated their growing dominance in national marketing competitions, securing a Top 15 Semifinalist spot out of the 76 competing schools. This latest recognition marks a new high in FAU’s journey, following steady ascension over the past three years and cementing FAU’s reputation as a competitive force in the undergraduate marketing research competition.