Flexible MBA - Marketing

The principal objective of the Master of Business Administration (M.B.A.) Program is to advance the quality of business management. The MBA program provides advanced management education in an environment that encourages students to extend their leadership capabilities. A Master of Business Administration degree enables students to gain broad managerial skills and to develop specialized expertise in a business discipline that best suits their career aspirations.

Student s that pursues a MBA with a specialization in Marketing will focus all program electives (12 credits) toward their area of concentration. Students will have the opportunity to select from graduate level courses in the Department of Marketing to fulfill specialization requirements. Students must obtain a “B” grade or better in all elective courses to achieve Marketing Specialization.

Marketing affects everyone in the global economy. We are all consumers of many things. Business firms exist to supply products and services that some group of customers value. Which firms will perish and which will survive? Which firms will mature and which will thrive? In the competitive world of business, the answers depend largely on how well firms perform marketing activities. Courses in the Marketing Department are designed to teach students how to perform marketing effectively.

The Department of Marketing offers programs to prepare students for positions and professional careers in the fields of marketing and advertising. Marketing provides students with an enduring base of knowledge and the ability to adopt new marketing practices as they evolve. MBA students specializing in marketing learn advanced concepts and techniques. For example, recognizing the transferability of skill sets, and applying advanced decision-making techniques in marketing. This knowledge allows a student to play a critical role in the success of their organization.

Contact Us

Contact Dr. Cheryl Burke Jarvis of the Marketing Department

Marketing Department

Dr. Cheryl Burke Jarvis, Chair
201 Fleming Hall
777 Glades Road
Boca Raton, FL 33431
email: jarvisc@fau.edu
p: (561) 297-3639
office: FL(24) 201

Graduate Advising

Graduate Advising

It is recommended that you contact your academic advisor directly to make an appointment.
cobgradadvising@fau.edu p: (561) 297-2545
office: (FW) 101

Accreditation

AACSB Accredited

AACSB Accreditation

The FAU College of Business is proud to be an accredited member of AACSB
(The Association to Advance Collegiate Schools of Business) International, the premier accreditation agency for Schools of Business worldwide.

Online Grad Programs

Best Online GRAD Business Programs

The FAU College of Business ranked among the top 50 online graduate business programs in U.S. News and World Report. This builds upon our MBA Program rankings in Bloomberg Businessweek, and most importantly, reflects the high quality of the faculty, professional staff, and the students in the program.

Online MBA programs

Best Online MBA Programs

The FAU College of Business ranked among the top programs in U.S. News and World Report. This builds upon our MBA Program rankings in Bloomberg Businessweek, and most importantly, reflects the high quality of the faculty, professional staff, and the students in the program.

Online Veterans

Best Online Veterans Programs

The FAU College of Business ranked among the top programs in U.S. News and World Report. This builds upon our MBA Program rankings in Bloomberg Businessweek, and most importantly, reflects the high quality of the faculty, professional staff, and the students in the program.

Sport Interantional Ranking

Best MBA Sports Program

Florida Atlantic University’s College of Business MBA in Sport Management program is among the best in the world, according to the latest rankings from SportBusiness International.

Best Schools - Hospitality

Best Hospitality Program

Florida Atlantic University ranks on The 30 Best Hospitality Degree Programs in the U.S.!

Best For Vets

Best For Veterans

Florida Atlantic University’s College of Business has been named the top business school in South Florida for veterans by Military Times magazine. It is also a top 50 business school in the country for veteran education, according to the 2015 “Best for Vets” survey.

© Last Updated1/31/18