Business Press Releases
FAU Study: Big Pharma Needs to Be More Transparent in Consumer Ads
Marketers conducting focus groups for prescription drug advertisements should be testing public perceptions and ethical issues in addition to the effectiveness of the messages, according to a researcher at Florida Atlantic University.
Former Duke Basketball Coach McCallie to Address FAU Students
Former Duke University women’s basketball coach Joanne P. McCallie, now an author and advocate for mental health awareness, will speak to students in Florida Atlantic University’s College of Business on July 22.
FAU BEPI Report Shows Hispanics Upbeat about Finances, but Consumer Confidence Dips
Consumer confidence among U.S. Hispanics fell in the second quarter, though optimism about their overall finances is building as the nation continues its recovery from the COVID-19 pandemic.
FAU Showcases Entrepreneurship, Innovation at eMerge Americas
Three colleges within Florida Atlantic University attended eMerge Americas in Miami Beach recently to showcase student innovation and commitment to entrepreneurship in the South Florida tech industry.
Noble Capital Markets Brings the ‘Sharks’ to FAU for NobleCon20
Noble Capital Markets and Florida Atlantic University’s College of Business will host NobleCon20, the 20th annual emerging growth equity conference, on Dec. 3 and 4, at the College’s Executive Education Complex, 777 Glades Road, Boca Raton campus.