Program Information - Digital Marketing

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Overview of Program Information 

shutterstock_digital_marketing2_4_21The Digital Marketing minor is offered by the Department of Information Technology and Operations Management and the Department of Marketing at the FAU College of Business.

Our Digital Marketing program enhances the qualifications of students pursuing careers in fields related to business, marketing and information technologies. Students acquire knowledge and skills in online and digital business and digital product delivery, as well as in developing, analyzing and enhancing a company’s presence on the web and in social networking.


The Digital Marketing Minor is for degree-seeking students at FAU. For the minor, 9 of the 12 credits must be earned from FAU.

Students cannot obtain both a certificate and a minor.

To complete the digital marketing minor, four courses are required. Both the minor and certificate program require 12 credits each, with minimum grades of "C" required in all courses. For non-Business majors, waiver of related prerequisites will be made on a case-by-case basis.

To waive prerequisites for this minor, please contact an academic advisor in the College of Business Student Academic Services Office

Program Sheets

  • Additional details about program courses can be found in the following document:

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