Effective communication is an essential component of any business. In fact, most employers consider strong writing, speaking, and interpersonal communication skills as most important when interviewing job candidates and deciding who to hire. It is also a primary consideration when promoting individuals into leadership positions. Former CEO of Ford Motor Company, Lee Iacocca, once said, "You can have brilliant ideas, but if you can't get them across, your ideas won't get you anywhere.”
To ensure our graduates have the necessary tools to compete successfully in the global workforce, we offer a unique program that helps undergraduate students enhance their communication skills. Our expert faculty brings both extensive academic credentials and solid business experience to the classroom; communication is approached in a practical, real-life manner with immediate application to students’ current studies, current jobs, and plans for achieving career goals.
We limit class size, so all students receive (1) personalized feedback on all assignments; (2) individual coaching sessions allowing students and instructors to work together and address the students’ specific needs; and (3) opportunities—both in formal presentations and discussions—to speak up in class, be heard, and hear others’ points of view. We create a welcoming and collegial learning environment in which the classroom communication models effective communication for the business world.
We welcome and are prepared to work with communicators at varying skill and comfort levels; our attention to individual students helps to address many issues, and we also recommend tutoring for students who can use additional time.
As an undergraduate student who has declared a traditional in-person major, you have the option to take your undergraduate Business Communications class in either the in-person format, or the fully online format.